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STUDIO / BUDGET GUIDE

How much does a website redesign cost?

Updated October 2026

The difference between estimates is usually in the work behind the website. Use this guide to understand what adds effort and what a proposal should spell out.

Start a free project review See published pricing

THE ESTIMATE

What adds work.

  • Content that needs decisions. Rewriting service copy, sorting duplicate material and organizing a large archive take more work than moving approved content. Translation adds another round of review.

  • Connections and custom behavior. A CRM connection, calculator or location finder needs its own design, development and testing. The estimate should name the systems involved and what they need to exchange.

  • Migration and publishing needs. Moving an established site involves content mapping, redirects and launch checks. Editorial roles, approvals and multiple languages can also add setup and training.

Website projects: from $15k. Published ranges are planning ranges, not quotes. We’ll agree on what’s included and the final price before work starts.

BEFORE YOU AGREE

Check the proposal.

  1. Deliverables and exclusions. Look for the agreed content, design, functionality and migration work—not just a promise of a new website.

  2. Responsibilities and reviews. Confirm who writes, supplies assets and approves the work, with review rounds and decision dates stated.

  3. Launch and handoff. Check for redirect testing, working forms, analytics, integration checks, access and team training.

  4. Ongoing costs and changes. Separate the build fee from hosting, software, care and growth. Agree how extra requests are priced and approved before they begin.

How we workTerms of Use

A few practical questions.

Is an AI-first website automatically cheaper?

No. The publishing workflow is one decision; content, functionality, migration and review still need to be scoped. Choose the platform around the people who will maintain the site.

Can we improve the existing site instead?

Yes. If the platform is dependable and the problem is focused, targeted content, journey or technical improvements may be a better first step than a rebuild.

What should we send for a project review?

Your current site, what needs to work better and any timing or budget constraints. A senior team member replies by email within one business day. A written proposal follows if there’s a fit.