GOPOINT / SERVICE GUIDE
Website redesign services
For teams replacing a website that no longer fits, we plan the content, design, integrations, redirects and launch checks together. Launch builds cost $15K–$30K, replatforms $30K–$80K and larger platforms $80K–$150K+. Scope—not a page count—sets the range.
What should the new website help people do?
Customer questions and available analytics shape the navigation, content and lead-capture journey. We show working pages early, with readable type, accessible interactions, mobile layouts and performance considered during delivery.
How do you choose the platform?
We compare platforms against your content, integrations, approval roles and maintenance needs. Forms, CRM connections and custom features are scoped before building. An AI-first workflow still needs human review, controlled deployment and clear ownership after handoff.
What happens to existing URLs at launch?
We inventory content, keep the URLs that still earn traffic and map changed addresses. Launch checks cover key pages, forms, metadata, analytics and integrations. We review qualified inquiries, journey completion, site health and publishing turnaround.
Before you start.
What determines the redesign scope?
Content, integrations, custom functionality, migration and review needs determine the fit. We agree deliverables and the final price before starting.
Can you protect our existing SEO?
We inventory important URLs, keep content that still earns traffic, map changed addresses and test redirects. This reduces avoidable errors but cannot guarantee rankings.
Can our team update the site?
Yes. We select the platform and publishing workflow with your team and approval needs in mind, then prepare the handoff.
How long does it take?
Timing depends on content, approvals, integrations and migration size. Milestones are agreed after discovery.
What happens after launch?
Hosting and care can cover upkeep. Broader content, conversion and growth work is scoped separately, with responsibilities agreed before handoff.